Week 3: Blogs paving the way towards transparency

The article on Origins of Social media elaborates very well the fundamentals and the core of blogs in the second half ofthe article.

I found this to be not only educational but also a confirmation of my personal experiences on blogs both in terms of following as well as writing them.

For one thing in terms of the search phenomenon, the concept of tags and links in blogs and increasing their chances of being high in terms of search when done in Google is another factual experience I had from my personal blogposts.

The only issue I have is to keep up with these numerous posts and quite honestly relating back to week 1 when we talked about simply scratching the surface is perhaps true because one does spend a lot of time trying to read all the comments and the multiple blogs of a topic. But seldom, one could capture one or few of them that would enable one to go and deep dive into the topic. It would perhaps be more relevant to have some search criteria that would list the blogs and comments in the order of relevance through the user having some way of specifying or in terms of details, rather than merely listing by chronology.

I never felt the need for style points in blogs because it mires the content, cuts the chase and makes the customer to provider relation more transparent. Clearly, back in conventional marketing there was always a glass ceiling between the public and the provider, where ones' complaint was rarely taken seriously. Such issues should not only be taken seriously but also be prioritized to remediate the problem.

The article talks about expediting the remediation process of any customer's concern very well in the Sony case which paid a terrible price for delaying the solution to the hidden software vulnerability problem.