This week's articles, podcasts and Flash Videos are a a set of excellent source of concepts that I believe needs to be taught if not highlighted in any curriculum, simply because this is the scoop of this and next generation technology and business models.
The concepts discussed this week are quite paradoxical to the conventional business models we learnt in our strategy courses. I liked the ones where the different business models are dicsussed.
To extend the podcast discussion on subscription model on newspaper which in essence is free such as the NY Times, the key question is how does the newspaper generate revenue for this kind of model. There are 2 ways which they should be able to do so, one is adverstising and the other is the demographic info of the customers which they sell to the marketeers and in that way, the ads can be generated by user.
Some of my daily experiences I can share with in similar lines are:
- FTimes. We get the freee subscription upto a certain limit as part of one of the finance classes from Kelley school. But a certain number of full articles per month, it teases you enough to make you buy the subscription, very similar to the WSJ discussion in the podcast.
The other experience I enjoy is that of the brokerage model by TDAmeritrade which acts as a liason which takes a commission fee for any stock transaction I make.
No comments:
Post a Comment